What’s Shakin’, 2012?
I am far from a media pundit who has artfully created a list of predictions for 2012, but as a person with half a brain, of course I have my own expectations for this year. Here they are, in no...
View ArticleThe (New) Italian Job: Bringing the Future to Italy
After being based at The Orchard in London for almost 6 months and dealing with a wide spectrum of digital stores and streaming services, the prospect of being relocated to Italy is akin to coming back...
View ArticleThe Orchard in the Running for a Music Week Award!
On this eighth day of the month of March 2012, the UK’s Music Week Awards released their list of final contenders for the 23 categories included in this year’s awards. We’re proud to see The Orchard...
View Article15 Services That Have Changed The Way We Discover And Consume Music And Video
If we could take a snapshot of the state of the digital music industry when The Orchard was first born in 1997, it would hardly be recognizable. With the foresight of industry veterans and young, tech...
View ArticleLet’s Make A Deezer Playlist Out Of It!
Are you a Deezer addict but some of your best playlist-making friends are using Spotify? Do you wish you could listen to the thousands of great Spotify playlists featured on ShareMyPlaylists.com on...
View ArticleSo Much Music… Have We All Blown Our Attention Spans?
Firstly, I would like to “publish” a short essay that recently struck a chord with me. It was written by my brother Emmanuel Rizzi, a contributor to Cornell University’s The Diplomacist blog. Here...
View ArticleKeep an Ear Out for Earbits
According to the IFPI (International Federation of the Phonographic Industry) Digital Music Report 2013, the music industry’s global revenues increased by 0.3 percent in 2012. Though this may seem...
View ArticleConvert Promos to Monetized Streams
Monetized streaming is becoming a more and more important source of revenue for our artists and labels. It’s often presented as a new world of doing things (which is true), but this does not mean...
View ArticleWelcome, Ines!
Introducing Ines Sapochnik, Marketing Assistant, Latin America I’m so excited to be joining The Orchard as part of the LatAm team! I’m originally from Buenos Aires, Argentina, and although I hold a...
View ArticleWhat Is a Retail Marketing Plan?
The continued growth of recorded music revenue in 2018 is incredibly exciting for our industry and fosters opportunities for labels, managers, and artists to be even more creative when planning their...
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